The Use of Persuasion in Jewelry Departments Essay

Other people have a profound affect on our behaviors, emotions, and thoughts. A friend can coax another to drink alcohol at a party, despite being underage. A husband can convince his wife that she deserves to be beaten, and a professor can entice a student to prefer one philosophy over the others. These incidents demonstrate how easily influenced humans are, especially when they do not pay attention. Since the results can be severe, it is important for individuals to learn and recognize the various methods used to exploit them. During my research, I came across at least four methods which are frequently practiced: â€Å"Door-in-the-Face Technique,† â€Å"Foot-in-the-Door Technique,† â€Å"That’s-Not-All Technique†, and â€Å"Expertise† The first one I†¦show more content†¦When the shopper denies this outrageous proposal, the merchant then draws attention to a more reasonably-priced product. S/he hopes the consumer will feel guilty about th eir prior rejection and will thus agree to their new alleged compromise (Taylor, Peplau, Sears, 2006). When Matt learned that I was looking for a pair of earrings, he presented me with a pair that cost over two hundred dollars. After I informed him that I only need a cheap replacement pair, he showed me a pair for only forty dollars. While forty dollars was still out of my budget range, Matt’s actions clearly demonstrate the Door-in-the-Face technique. Despite this, I was not persuaded, but annoyed. His persistence actually incited me to resist his efforts. I recognize that this aggravation may have been caused by my familiarity with the strategies of salesmen. Still, I would not have continued to drop the prices. Instead, I would have attempted another technique. The second approach I stumbled upon during my field experience is often linked to door-to-door salesmen. It is called the â€Å"Foot-in-the-Door Technique† (Williams, Psychology 302 lecture, October 6, 201 0). During the evening of October 22, 2010, my mother and I journeyed to K-Mart under the illusion of searching for a jewelry present for my grandmother. K-Mart is much like Wal-Mart with its tall narrow aisles and variety of services. It offers services ranging from a pharmacy to a fast-foodShow MoreRelatedSURVIVING IN TODAY’S JOB MARKET Essay1340 Words   |  6 Pagesspotted by a recruiter. Business Week reports that 87% of recruiters use the on-line social networks for spotting candidates for jobs they represent. Pursuing jobs that match the skills you enjoy using will more ensure you like your new position. Most skills can be applied in multiple tasks. For example, I taught school, did management training for a corporation, consulted with a retail chain designing a Human Resource Department, and provided seminars for the public. 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